As the business world moves toward hybrid and remote work, companies are relearning how to connect with customers, work as teams, create company culture, and attract and retain talent. Research has consistently shown employees and customers are driven by trust, connection, and belonging more than price or compensation alone. Unfortunately, these characteristics are not only hard to develop virtually, but naturally deteriorate. So what do we do about it?
By leveraging our deep understanding of the latest research, Jon, and the team of designers and scientists at Influence Labs, develop programs built on each organization's specific objectives, values and budget. Whether you are looking to create an exciting company culture, attract/retain talent, work more effectively as a team, engage customers, increase sales, or create a customer community, we will train your people to foster deep and meaningful relationships, both virtually and in-person.
Our training is designed on the methods that we teach. Each session is fully interactive with games, activities and small group conversations that demonstrate how human connection and trust work, and how to bring them to life. Participants will not simply be spoken at, but instead will connect and bond with each other, facilitating development of company culture and community in the process.
Just as your company culture and customers are unique, each training we develop is bespoke and completely customized in terms of number of sessions, format, topics, and intended results.
Common formats include
Individual sessions: These are one off trainings on a specific topic generally lasting between 1-3 hours
Multi-Session: A training series is developed across multiple topics that culminate in a deep understanding and application of the material, or at times a project
Large Scale Training: A custom, multi-session training program, designed to support hundreds or thousands of people over time. This is a combination of either individual trainers working with groups or a mixture of custom pre-recorded videos with guided group activities.
Although training is completely customized, these topics are in high demand
CREATING COMPANY CULTURE AND TRUST WITH A HYBRID WORKFORCE
Company stock value, employee sick days, and profitability are all correlated to the level of trust in an organization. In fact, the greatest predictor of a team’s success is psychological safety, but trust is difficult to create at a distance and few organizations know how to be intentional about the way they interact. Learn the latest research and more importantly, how to apply it to create high performing teams and support a company culture that promotes a sense of belonging and connection, both in-person and across digital platforms.
SALES & MARKETING TRAINING - THE SCIENCE OF TRUST AND CONNECTIONS IN HYBRID BUSINESS
It’s fair to say that many people are overwhelmed with the amount of communication they have (Zoom, email, Slack, text messages, etc), and as a result it has become harder to get customers’ interest. So as sales and marketing professionals, how do we engage them in the hybrid business world?
The answer begins in understanding how our behavior and expectations shift between digital and in-person interactions, and learning what will garner our interest, trust, and desire to engage over the long term.
What recent history has shown is that unless we are intentional about building relationships then for most of us they will deteriorate, especially when limited to digital interactions.
But, when training is designed to not only educate, but to bring the lessons to life through meaningful interactions, then not only are these ideas better absorbed, but the participant relationships improve in the process.
Although programs are bespoke most companies have requested that their teams walk away with:
Understanding cutting edge behavioral science
Immediately applicable techniques
Interactive games and activities that bring the lessons to life
Group discussions and training on how to make these interactions most effective
Post-training guides so that people can return to the ideas often
Values & Code of Conduct
Our mission is to gather remarkable people from all walks of life and foster a global community to improve the quality of our lives, our communities, and hopefully one day, the world.
We created this code to help guide how our values as an organization come to life, and the code of conduct we expect of our community.
To bring our mission to life we ask of our participants and members (both digitally and in person):
Assume the best intent: We understand that as a social gathering people may be nervous or dealing with their anxieties and insecurities. In addition, the diverse perspectives, cultures, values and interpretations of experiences held by attendees may not perfectly align with our own. As such we assume the best intent in their communications and actions.
Contribute to the community: Our participants aren’t charged admission or fees to attend/participate, and speakers/performers/presenters are not paid. People participate for the joy of being part of a community and part of that is both contributing and being contributed to. We invite you to share your talents and knowledge, support speakers and members, and provide suggestions/constructive feedback.
Celebrate the People: As a community-based organization we prioritize the joy of gathering safely and respectfully, at times there will be unexpected interruptions (equipment break, delays occur, internet goes out, etc.) regardless of what technical issues might occur, connecting with people has always been the best part, so please don't worry — you are in good company.
If you see something problematic, say something specific: We aim to create a true sense of belonging; if there is something you notice that would prevent this, please let us know your specific concern. This will allow us to improve our programs and policies and gather people more effectively.
Meanwhile, these behaviors run opposed to our values and will not be tolerated
Sharing another person’s contact information, or personal/professional knowledge shared in confidence without their express consent.
Behaviors that are discriminatory of any sort, shape or way, and particularly homophobic, racist, or misogynic.
Any form of unwelcome or in inappropriate physical or verbal communication, including threats and derogatory language, or unwelcomed sexual advances of any kind. Please be respectful to all.
Intentionally disrupting the program or experience, e.g. belligerent drunkenness, heckling the presenter or speaker, hijacking a topic of conversation to promote an unrelated idea, or for promotion of products or services for personal gain, etc.
Any incident reported will be reviewed and could result in individuals being removed from participation and uninvited from future events.
Event Content [Both digital and in person]
The mission of our salons is to bring ideas forward to allow for conversations to be catalyzed and explore the cultural zeitgeist. As such, those invited to participate understand that:
The ideas shared may not align with your beliefs, and at times this is intentional as it allows us to explore new ideas and better understand others and their points of view. We cannot be inclusive or have an educated view without understanding differing perspectives.
The presenter’s views are not those of the organization. But rather are essential to have a public discourse and healthy communication, preventing us from being in an echo chamber.
Talks are often new ideas/unrehearsed material that we are given the opportunity to exhibit/present with before they are made public. As such, we assume best intentions from the presenter.
Report an Issue
To report an incident, either one you observed or were involved in or observed, please fill out this form (you can submit anonymously below):
This message will be delivered to the organization’s leadership and will be discussed with the advisors.
Depending on the nature of the incident it could lead to:
Further conversation to understand the nature of the report
Warning or Banning of participant/s
Implementation of a new policy
We take the safety of our participants very seriously and will review every submission.
Please note: We are a private organization that does not share its membership or advisory board, so we will not make public who is advising on the situation, but we can commit that we will make every effort to ensure that anyone directly involved in a report will recuse themselves.